Третий лишний

Russia’s Top Movies: August 2012

Published: August 30, 2012

Like most places in the world, Russia’s silver screens are dominated by Hollywood’s global blockbusters. Russia’s film industry has struggled with the financial crisis, but is also capable of producing films that can occasionally compete locally with the American machine. Once a month, SRAS provides a lineup of the top five movies in Russia by box office take—with the official Russian-language trailers from YouTube and, for those Russian films on the list, links to our Russian film site.

Below are films listed with their English and Russian titles (note that they differ sometimes), as well as how much the film has earned over the calendar month.

 

1. Третий лишнийTed—$16.1m

This racy American comedy has changed its name for Russian markets to “The Third Wheel.”

 

2.  Неудержимые 2The Expendables 2—$14.1 m

The original film went to #1 in Russia when it was released in August 2010. Note the interesting translation—the heroes here have gone from “expendable” in English to “uncontrollable” in Russian.

 

 

3.  Вспомнить всеTotal Recall—$12.3m

This ’80s action remake has also taken some liberty with the title, which is now “Remember Everything.”

 

4.  Темный рыцарь: Возрождение легендыThe Dark Knight Rises—$8.9 m(in August; total $17.1)

Faced with a potentially troublesome translation of “Темный рыцарь восходит,” which could mean “The Dark Knight Rises” or “The Dark Knight Grows in Volume,” or perhaps “Темный рыцарь встает” (“The Dark Knight Stands”), the Russian distributors for the latest Batman installment chose to color outside the lines and render the title as “The Dark Knight: The Legend Returns,” pointing out that this a continuation of the previous film.

 

5. Ледниковый Период 4: Континентальный ДрейфIce Age 4: Continental Drift—$7.2m (in August; total $47.9)

This fourth installment of the popular Ice Age series has been heavily advertised in Russia, with some movie theaters in Moscow handing out stickers with all tickets and several cross-advertising efforts including billboards with the cartoon characters helping sell everything from cars to water filters.

About the author

Josh Wilson

Josh has lived in Moscow since 2003, when he first arrived to study Russian with SRAS. He holds an M.A. in Theatre and a B.A. in History from Idaho State University, where his masters thesis was written on the political economy of Soviet-era censorship organs affecting the stage. At SRAS, Josh assists in program development and leads our Home and Abroad Programs. He is also the editor-in-chief for the SRAS newsletter, the SRAS Family of Sites, and Vestnik. He has previously served as Communications Director to Bellerage Alinga and has served as a consultant or translator to several businesses and organizations with interests in Russia.

Program attended: SRAS Staff Member

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